The Ultimate Square Reseller Program: Partner with Vivid Commerce

Grow your portfolio and maximize recurring revenue with modern payment technology solutions.

Become a Square Reseller Today See the program

Become a Square reseller in less than 5 minutes with our quick and easy sign up. Need help or have questions? Our Square program experts, Vinny and Justine are here for you to answer your questions within one business day.

Square logo Official Square PartnerInc. 5000 honoreeUnited States and Canada

110+resellers already writing deals in the program

Are you looking to expand your merchant services lineup with technology that business owners already know and trust? Join forces with Vivid Commerce. As an official Square Partner, we empower agents, ISVs, ISOs, and business advisors to scale their operations by delivering industry-leading payment and point-of-sale systems.

Recurring residualson processing volume
Portfolio equitymerchants that stay
Full support teamfive services per deal
50states covered by nationwide onsite implementation
6modern Square devices in the current lineup
5Vivid Commerce services behind every deal you write
2pricing paths: Cash Discount or Rack Rate

You bring the merchant. We handle the deal.

Your job is the introduction. From the first merchant call to launch day, the Vivid Commerce team does the work, and the merchant is registered to you before boarding.

One Square deal

Who does what, from hello to paid

  1. 1Introduce the merchantSend your merchant link or bring us into the conversation.You
  2. 2We join the sales callA Square specialist answers the merchant’s questions with you.Vivid
  3. 3Square approves the accountSquare reviews every merchant it boards.Square
  4. 4We set everything upMenu built, hardware installed on site, staff trained.Vivid
  5. 5We back launch dayOur team is there for the first rush and after it.Vivid
  6. 6You earn every monthA recurring share of the merchant’s processing.You

Your deal stays your deal. Every merchant you bring is registered to you before boarding, with a timestamped record.

Become a Square Reseller Today
How you earn

Every merchant you board pays you monthly.

As a certified Square Payment Partner you earn a recurring revenue share on your merchants' payment processing volume. One account, one residual, and a book that compounds as your merchants grow.

The model

Revenue share on processing

Your earnings come from payment processing. You hold a share of the volume every merchant in your book runs, month after month.

Every month

Recurring for the life of the account

Your residual rides the merchant's processing volume. As their business grows, your share grows with it, for as long as they keep processing.

The long game

Portfolio equity that holds

A residual book is only worth what its retention is. Vivid Commerce's install, training, and support team keeps your merchants processing, which keeps your book compounding.

Selling Square is the easy part. The question is who backs you after the sale.

Selling on your own

  • You are the install crew on go-live day.
  • You build the merchant's menu the night before launch.
  • You take the support call when the first rush hits.
  • You train the staff, register by register.
  • Your deal history lives in your memory.

Selling through Vivid Commerce

  • Nationwide onsite implementation puts a technician on the floor.
  • Menu Build Services deliver the menu before launch day.
  • Go-Live Support answers on the first day of real volume.
  • Software Training teaches the staff on the system.
  • Every deal is registered to you with a timestamped record.

Residuals live as long as merchants stay. That's our team's job.

Churn is what kills a residual book. Five Vivid Commerce services sit behind every deal you write to keep your merchants installed, trained, and processing.

A customer pays by phone at a Square Register (2nd generation) in a busy taproom

Sales Support

Experienced Square specialists available to join your merchant calls.

A Square Register installed on a cafe counter while staff serve customers

Nationwide Onsite Implementation

Professional onsite installation by a technician, anywhere in the country.

A line cook tapping a ticket on a Square kitchen display

Software Training

Comprehensive staff training on the system prior to launch.

A full cafe menu built on the Square Register staff screen

Menu Build Services

We build and configure the merchant's full menu before go-live.

A bartender checking an order on a Square Handheld behind the bar

Go-Live Support

Dedicated support from our team on launch day and beyond.

Installed, menu built, staff trained, live. All fifty states.

Deal protection

Your deal stays your deal.

Every merchant you bring is registered to you before boarding, with a timestamped record of the agent-to-merchant relationship. If attribution is ever questioned, the dated record is the proof. No handshakes, no memory tests, no lost accounts.

Registration record
MerchantRegistered to you
Agent of recordYou
TimestampBoarding day, on file
AttributionProtected

Meet your experts.

Two names, two direct lines. The people who answer are the people who board your merchant.

Vinny Pellegrini, Account Executive at Vivid Commerce

Vinny Pellegrini

Account Executive

Vinny is with you from the beginning. From onboarding you as an agent, to helping you onboard your Square merchants.

Justine Herrmann, Sales Manager at Vivid Commerce

Justine Herrmann

Sales Manager

Justine runs the Square program at Vivid Commerce. Boarding, the two pricing paths, and the handoff into training and go-live.

Join 110+ resellers on the monthly call.

Join Vivid Commerce office hours monthly at 12pm Pacific. Pricing, boarding, residuals, and live Q&A with the team.

We use your email only to send the office hours invite and you can unsubscribe at any time. Privacy Policy.

Vivid Commerce at Square's Reseller Training, June 2026, St. Louis

Everything lands in your first week.

Accepted partners get the working kit, not a welcome PDF.

Reseller deck and onboarding guide

The program walkthrough your first merchant pitch is built on.

Demo menu templates

Ready-built Square demo setups for retail, cafe, quick service, and full service restaurants.

Co-branded sales materials

Collateral that carries your name next to the Square mark.

Direct lines and the monthly call

Vinny and Justine's contacts plus the office hours invite.

Square at work

The hardware your merchants already recognize.

Square's own campaigns put these devices in neighborhood restaurants, shops, counters and market stalls. That recognition walks into the meeting with you.

A customer picks a receipt option on the customer display of a Square Register (2nd generation) at a bakery counter
Square RegisterThe flagship counter
A Square Handheld in a server apron pocket while the server carries a plate
Square HandheldRides in the apron, out on the floor
A customer tapping a phone on a Square Terminal at a fruit stand
Square TerminalMarket stalls and pop-ups
Two guests ordering on a Square Kiosk in a cafe
Square KioskGuests order while staff make drinks
A customer pays by phone at a Square Stand on a cafe counter
Square StandThe iPad a merchant already owns
A contractor takes a card payment on a Square Reader at the back of a work van
Square ReaderThe lowest-cost way to start
A cook pointing at open orders on a Square kitchen display
Square KDSOrders on screen, no paper tickets
Who you'll sell to

Pick a merchant. Walk in with the pitch.

For each kind of business: the Square device to lead with, what Vivid Commerce handles after the signature, and the question that opens the conversation.

A server keying a table order on a Square Handheld
Square Handheld at the table

Full-service restaurants

Orders and payments happen at the table on Square Handheld, so servers stay on the floor. Square Register anchors the bar and the host stand.

Lead with
Square Handheld, Square Register
Vivid Commerce adds
Menu Build Services, Software Training, Go-Live Support
Open with
“How long does a table wait for the check on a Friday night?”
Start a restaurant deal
The lineup

Hardware that closes the door behind you.

Every current Square POS device, available through the program and installed by the Vivid Commerce team. Merchants already know this hardware, which means you spend the meeting selling the deal, not the brand.

Square Handheld from the front, showing a tap or insert payment screen, and from the backNewest device

Square Handheld

The pocket-sized POS with built-in payments. Tableside ordering, line busting, and on-the-floor checkout anywhere in the house.

Why it sells: full-service restaurants see faster table turns the first week. The demo closes itself.

Square Register (2nd generation): the staff screen showing a cafe menu and the customer display beside itFlagship counter

Square Register

The fully integrated dual-screen register. Merchant display plus customer-facing display, payments built in, no tablet required.

Why it sells: the anchor of every full-service retail and restaurant quote, and the upgrade path from an aging legacy terminal.

Square Terminal showing its payment keypad

Square Terminal

The portable all-in-one card machine. Payments, receipts, and orders, unplugged.

Sells to: counter service, mobile pros, anyone replacing a rented terminal.

Square Kiosk on a floor stand showing a self-order menu

Square Kiosk

Self-service ordering for quick service. Easy ordering, speedy payments, shorter waits.

Sells to: QSRs fighting labor costs and lunch-rush lines.

Square Stand (2nd generation) holding an iPad that runs the point of sale

Square Stand

Turns the iPad a merchant already owns into a full point of sale with built-in tap, dip, and swipe.

Sells to: budget-conscious openings and second locations.

Square Reader (2nd generation) for contactless and chip

Square Reader

The second-generation contactless and chip reader. The lowest-cost way to start taking payments.

Sells to: new businesses and market vendors, the entry point to the ecosystem.

A Square Register (2nd generation) counter kit with a receipt printer, cash drawer, label printer and barcode scanner

The kitchen and the counter around the device

Square sells everything that sits around the screen, all built to work with Square. Ask about the kitchen and the counter on every restaurant and retail call, so the merchant gets the whole station.

  • A Square kitchen display showing open order tickets
    Square KDSKitchen screens in three sizes, so orders reach the line without paper tickets.
  • A receipt printer sold for Square
    Receipt and kitchen printersCountertop and portable printers, plus an impact printer built for hot kitchens.
  • A black cash drawer sold for Square
    Cash drawersPrinter-driven and USB drawers that open when a cash sale closes.
  • A corded barcode scanner sold for Square
    Barcode scannersCorded, cordless and hands-free scanners for retail counters and receiving.

The pitch that wins the deal.

Merchants want flexibility and options. Put these side by side in the meeting and the Square conversation starts itself.

Traditional processors

  • 3 to 4-year locked contracts
  • Hidden fees and confusing statements
  • Outdated, bulky payment hardware
  • Siloed inventory and billing tools
  • Frustrating support queues

Square with Vivid Commerce

  • Month-to-month flexibility
  • Clear, transparent pricing
  • Modern hardware customers recognize
  • All-in-one Square Business Solutions
  • A named Vivid Commerce team that answers

Two ways to price every deal: Cash Discount, a flat rate that offsets the cost of processing, or Rack Rate standard processing pricing. You choose the path that wins the merchant.

Why join our Square POS Partner Program?

Navigating traditional payment processing can be frustrating for both sales teams and merchants. Our specialized POS Reseller Program bridges the gap, allowing you to act as a trusted Square POS Dealer backed by Vivid Commerce's expert agent infrastructure. Acquisition and transition made easy.

01

High-margin revenue growth

Maximize earnings on every account. As a certified Square Payment Partner, you receive a recurring revenue share on your merchants' ongoing payment processing volume.

02

Industry-leading technology

Square's name recognition opens doors. When you sell Square POS devices and software, you give your clients a seamless, modern checkout experience across retail, restaurant, and service sectors.

03

Comprehensive partner support

You don't have to do it alone. As your Payment Processing Partner, Vivid Commerce handles onboarding, complex technical integrations, and ongoing maintenance so you can focus on expanding your pipeline.

Already have a merchant ready to board? Send them straight to the application.

Merchant application
Choose your path

Tailored opportunities for every partner model.

Every Merchant Services Partner operates differently. Our ecosystem offers flexible paths to collaborate.

Lightest lift

Square Referral Partner

Program focus
Send qualified merchant leads to Vivid Commerce.
Primary benefit
Earn effortless, generous upfront and recurring referral bonuses.
Start here
Most popular

Square POS Partner

Program focus
Deliver end-to-end POS and payment setups.
Primary benefit
Provide complete Square Merchant Services and hardware installations.
Start here
For ISVs

Payment Technology Solutions Partner

Program focus
Integrate custom software and workflows.
Primary benefit
Connect specialized business management tools directly with Square's ecosystem.
Start here

Everything you need to resell Square POS.

When you become an authorized Square Reseller through Vivid Commerce, you gain immediate access to end-to-end Merchant Acquiring Solutions.

Versatile POS systems

Pitch tailored setups for retail, full-service restaurants, quick service, and online commerce.

Streamlined onboarding

Frictionless merchant sign-ups mean faster approvals and quicker payouts.

Robust Square Business Solutions

Offer add-ons like inventory management, team scheduling, customer loyalty programs, and automated invoicing.

Dedicated account management

Get direct line access to payment experts who help you close complex deals.

Three steps

How to get started as a Square Partner.

Submit your application

Fill out the brief partner intake form.

Consult with our team

We align on compensation structures, target verticals, and sales tools.

Start onboarding clients

Pitch Square Merchant Services, send referrals, or bundle software to build long-term residual income.

Apply to the Square Reseller Program

Tell us where you sell and we will map the right Square setup with you.

Official Square Partner Vinny or Justine replies within a business day

We reply from a real inbox at sales@hellovivid.com. No call centre, no queue. By submitting this form you agree that Vivid Commerce may contact you by email or phone about the Square Reseller Program. We use your details only to answer you, and we never sell or share them. See our Privacy Policy.

Square reseller FAQs.

How do I become a Square reseller?

Apply through the Vivid Commerce Square Reseller Program using the partner intake form above. Our team aligns with you on compensation structures, target verticals, and sales tools, then you start onboarding clients.

How do Square reseller residuals work with Vivid Commerce?

Residuals are earned on payment processing. You receive an ongoing recurring revenue share on your merchants' processing volume for as long as they keep processing.

What is the difference between a Square Referral Partner and a Square POS Partner?

A Square Referral Partner submits lead information and earns upfront and recurring referral bonuses while Vivid Commerce handles the sale, setup, and onboarding. A Square POS Partner takes an active role in hardware recommendations and setup, building deeper portfolio equity.

Do I need to be a registered ISO to join?

No. The program is open to agents, ISVs, ISOs, and business advisors. Vivid Commerce handles onboarding, technical integrations, and ongoing maintenance behind every deal.

What pricing paths can my merchants choose?

Two paths are live today: Cash Discount, a flat rate that offsets the cost of processing, or Rack Rate standard processing pricing.

What types of hardware are available through the program?

The full modern Square lineup: Square Register, Square Handheld, Square Terminal, Square Stand, Square Kiosk, and the second-generation Square Reader, plus compatible peripherals like cash drawers and receipt printers.

Learn the program.

Two guides to how the Square Reseller Program works, who it fits, and how partners grow recurring revenue.

Vivid Commerce and Square: the Square hardware lineup including Square Stand, Square Terminal, Square Reader and Square Register The program guide

The Complete Guide to Selling Square

Read the guide Vivid Commerce and Square: a winding road marked with three pins, the steps to becoming a Square reseller Roadmap & timeline

How to Become a Square Reseller: Roadmap and Timeline

Read the guide

Ready to elevate your merchant business?

Don't let your clients settle for outdated payment technology. Unlock new revenue streams and establish your edge as a leading Square Payment Partner.

Apply to the Square Reseller Program
Become a Square Reseller Today